Monday, February 07, 2005

Commercial shine time

I didn't take the time last night in my blog to go over the commercial ads during the super bowl. Some of them were quite humorous. Some were just regular commercials, which, in and of itself, was not a bad thing, but to pay $2.4 million for 30 seconds of time to share a regular, uninteresting commercial is rather strange. I guess the payoff was for the total of viewers watching them. Some of the more notable, in my humble opinion, were the Careerbuilder.com "I work with a buncha monkeys", the P Diddy Pepsi truck, and the Busch "welcoming soldiers back home" ads. The one that got my vote for best of the bunch was the returning soldiers.

Other notables were:
Shameless sex selling: GoDaddy.com
Cleverness: Careerbuilders.com (the monkey copying his hiney)
Repeat Appeal: the Clydesdale Donkey and other applicants
Lost on the non TV watchers: The hunk with the Pepsi being followed by the "Queer eye for the straight guy" star (I learned this this morning reading reviews)
Comedy: The Biker dude touting the "better salad bar" down the road a bit.

There were others that caught my eye: The pilot jumping after the beer, the zero to 60 in under 5 second Cadillac, and others.

The McDonalds Lincoln fry was a total miss, as were the Pepsi "music in your bottle", and Olympus music/camera ads.

Other than that, it was a great football battle. After the game, some reporter cornered an Eagles coordinator and asked how the loss felt (DUH). He talked about how disappointing it was after all the hard work that everyone put into it (DUH, again). It was a football game. Here are the facts: One team wins, one team loses. Both teams worked hard. Both teams thought they had winning strategies. Both teams wanted it. Both teams gave their all. BUT, when the dust settled, only one team was a winner.

Imagine how dull and boring it would be if there could be no loser. If it was just the means to establish records in rushing, passing, touchdowns, interceptions, penalties, and so forth. How much fun would it be if one of the two teams were not going to walk off of the field defeated. What would be the gamble? What would be the reason to play?

It sucks to lose. It sucks to not be the winner, but that is the chance we take whenever we take the field. It is the understood risk.

Viva le' Risk !

1 comment:

TammyJ said...

I love your take on things.. I could have told ya bout the queer eye guy.. he was one of my favs on the show when I was watching it.. and I forgot to tell ya.. the career builders ad's.. looked a whole lot like my office in FL.. see ya when you get home.. oh yeah.. if you get the chance.. I have blogged twice today.. you might like the second one.. love you..